Adcato and Leadsie compared

As of 15 November 2026, Leadsie is the broader tool: it lists 23 platforms, lets clients create missing Meta assets, and says it is approved by Meta, Google, LinkedIn and TikTok. Adcato covers Meta and Google through the client's sign-in, and more Google products, LinkedIn, Microsoft Advertising, Klaviyo and App Store Connect as guided steps on the platform's own screen. It is in preview and not yet approved by Meta or Google, and differs in what its planned price counts (active clients, with unlimited links) and in what happens to the client's sign-in (removed within 30 minutes). Leadsie fits an agency that needs many platforms, prospect audits, offboarding or an API today; Adcato may fit one whose clients are mostly on Meta and Google and that wants its logo, its own domain or a Norwegian client screen on every plan.

Every statement about Leadsie on this page comes from Leadsie's own pages, read on 15 November 2026 and linked. We make Adcato.

What both do

• The client opens one link, signs in with the platforms, picks their accounts and confirms. The access is given on the platforms themselves, to the agency's own accounts there.
• The Meta ad account is not fully automatic in either. Leadsie's help article lists it as semi-manual. In Adcato the client does it on Meta's own screen, and the box checks that the access arrived. Meta has limited the API apps use to request an ad account since 8 June 2021.
• The access is given on the platforms, so it stays if you cancel either one.
• Neither asks for a card to start. Leadsie's trial is 14 days, extended until you onboard a client. Adcato's billing is not switched on yet; the pricing section says every plan will start with a 7-day trial with no card.

Platforms

• Leadsie: its integrations page counts "31 integrations", and its FAQ lists 23 platforms: Meta and Google (Ads, Analytics, Tag Manager, Search Console, Merchant Center, Business Profile), TikTok, LinkedIn, Microsoft Advertising, YouTube, Shopify, Pinterest, Snapchat, X, HubSpot, Klaviyo, Mailchimp, WordPress, Squarespace, GoDaddy and Yelp. Its help lists Search Console as semi-automatic, and YouTube, WordPress, Pinterest, Snapchat, X, GoDaddy, HubSpot, Klaviyo, Mailchimp, Squarespace and Yelp as personalised instructions the client follows.
• Adcato: Facebook Pages, Instagram accounts, Meta ad accounts and pixels, Google Ads, Google Analytics 4 and Google Tag Manager, through the client's sign-in. As guided steps the client does on the platform's own screen and the agency confirms: Search Console, Business Profile, Merchant Center, YouTube, Play Console, LinkedIn Pages and ad accounts, Microsoft Advertising, Klaviyo and App Store Connect. Its integrations page lists them. No TikTok, Shopify, HubSpot, WordPress, Meta catalogs, Pinterest, Snapchat or X yet.

What the price counts

Neither page's figures are copied here; both pricing pages are linked.

• Leadsie counts new clients a month. Its pricing page says "A new client is someone who gives you manage or admin access to at least one asset", and that it is one credit per client however many accounts they share. View-only access for audits uses separate audit credits. Unused credits roll over for 3 months, and past the limit Leadsie charges a small overage fee and keeps your links working. No free plan is listed. The trial is 14 days with no card, extended until you onboard a client, and there is a 30-day money-back guarantee.
• Adcato counts active clients, and links are unlimited on every plan. A client is active once they have given you access through a link. Billing is not switched on yet: the pricing section shows planned prices, everything is free to use until then, and every plan will start with a 7-day trial with no card.

Which works out lower depends on your numbers. A count of new clients a month follows how fast you take clients on; a count of active clients follows how many you have. Compare both against your last year.

What happens to the client's sign-in

• Leadsie uses encrypted platform tokens. Its security page says they expire based on each platform's rules (it gives 60 days with Meta as the example) or with password changes, and can be revoked at any time. It encrypts data at rest with AES-256 and offers a data processing agreement on request.
• Adcato uses the client's sign-in only while they have the link open, for at most 30 minutes, then removes it at Facebook and Google and deletes it. A record of what was shared is kept. Its security page also lists what is not in place yet, including a published data processing agreement.

A sign-in that lasts lets a tool do more later, such as refreshing status or removing access. One that is removed at the end of the session can do nothing afterwards. That is the trade-off between the two.

Approvals and status

• Leadsie states its approvals on two pages. Its pricing page says "Approved by Meta, Google & TikTok". Its security page, under the heading "Verified Tech Provider", says Leadsie "is approved by Meta, Google, LinkedIn, TikTok and other integration partners".
• Adcato is not yet approved by Meta or Google. It is in preview, and sign-up is by invitation. Its security page says that until Meta and Google approve the app, it works with simulated and test accounts only.

For what users say about Leadsie, see Leadsie's reviews on G2. We do not copy ratings onto this page.

What Leadsie has that Adcato does not

• 23 platforms on its list, several of them as guided instructions the client follows, against Adcato's six: Meta, Google, LinkedIn, Microsoft Advertising, Klaviyo and App Store Connect. TikTok, Shopify, Pinterest, Snapchat and X are on Leadsie's list and not in Adcato.
• Clients creating missing Meta assets, such as a business portfolio or an ad account.
• Access Detective, which helps a client find who has admin access.
• Offboarding (removing access you no longer need) and refreshing the status of connected accounts. In Adcato, a scan of who else has access and a way to remove a previous agency are coming, not built.
• Notifications, auto-assigning Meta assets to people on your team, and creator whitelisting.
• Webhooks from the Agency plan, an API on Enterprise, embedding requests on your website, and multi-brand support on Pro.
• View-only prospect audits, and unused credits that roll over for 3 months.
• A data processing agreement on request, and the approvals above.

What Adcato does differently

• Your logo, your button color and links on your own domain on every plan.
• A planned price that counts active clients, with unlimited links.
• The client's sign-in is removed within 30 minutes.
• A client screen in Norwegian as well as English.

Moving from Leadsie

Access you got through Leadsie stays on Meta and Google: Leadsie's pricing page says you always keep access to onboarded clients if you cancel. You do not need to ask for it again. To use Adcato for new clients, connect your business portfolio and your Google Ads manager account once, and send its link from then on.